If your internet marketing agency is skilled enough, they will make sure people can see your website at first in the search result of Google. An excellent digital marketing agency uses the latest technologies and popular SEO tools to achieve your company’s goals as soon as possible.
What is SEO?
SEO or Search Engine Optimization is an essential part of Digital Marketing. It is a process to enhance the visibility of your website in search engines. It decides how much your business’s target audience can attract. So, it drives maximum visitors towards your website from search engines.
Why is SEO important?
Advertising, social media, and other digital marketing tools can undoubtedly generate traffic to websites, but most of the traffic cones from search engines.
SEO is one of those online marketing channels that can also be used to pay dividends over time if set up correctly. If you can upload a strong enough content, your traffic might snowball over time; on the other hand, advertising requires constant attention and funding to work properly and increase traffic.
Optimization of your website is essential if you want to deliver better pieces of information to search engines. It helps to index your content property and display it within search results.
Usually, to perform SEO, you don’t need an individual SEO professional or consultant. You can smoothly perform most of the basics, and you can trust the digital marketing agency for the rest of the work.
SEO is the most effective long term strategy to grow your digital marketing and generate highly- targeted traffic. Many SEO tools can help you in making the SEO process. Here we put together 10 best SEO tools for 2020 and created an impressive and vital SEO tools list.
10 best SEO tools
Google Keyword Planner
The Google Keyword Planner is a significant and useful part of SEO. Keywords are needed to build new Search Network campaigns. You can search for effective keywords based on the terms of your company and related to your products. You can add the keywords to your existing campaigns.
Google PageSpeed Insights
This tool helps you to check the usability and speed of your site on multiple devices. The tool tests the loading time and performance of your website on mobile and desktop. The exciting part about the tool is the mobile result. You can see a user experience score in the mobile result.
When you are intended to improve the SEO of your company, it is vital to track every bit of traffic on your website. Only then you can be sure of what exactly are the parts that need your attention. That’s exactly what Google Analytics is for. Google Analytics shows your web stats and searches for insights. It also shows you the keyword insights, which terms are mostly used by people to land on your page.
Mix Local Listing Score
Moz gathers data from more than 10 different sources and shows you your business score among other local businesses or similar ones. As a result, it also shows you the actionable fixes or incomplete listings.
Google Search Console and Bing Webmaster Tools
This tool is used to analyze error reports and alerts consistently. This allows you to check top search engines for your site. You can also check if there are any bugs, alerts, and indexing issues.
It is a perfect SEO tool that can provide you with whatever you need to win the SEO game. If you want to do things right, you have to know what you are doing and what your competitors are doing. Now when you have already come a long way in digital marketing, you should see the market is not entirely perfect. There are many holes in it. You should make strategies to take advantage of those weaknesses.
SEO Workers Analysis Tool
This tool starts its work by showing an overall report at first. Plugin any website URL, whether it is yours or a random one, will generate a report. And the report will be quick and detailed. The tool is nothing new, but if you choose this one for analyzing, you will be able to save lots of time.
SERP Simulator will show you a preview of your website’s overall look in Google’s search result. You can check how the Meta title and description will appear even before publishing the site. It will show you different results for mobile and desktop. With the SERP’s help, you can point out all the truncation issues and fix them.
HubSpot’s Website Grader
HubSpot can help your business to uncover SEO opportunities. The tool will analyze your website’s requests, page size, speed, and similar SEO let matrics. It will also check that your website is following mobile-friendly terms or not. This tool points out different factors that make the site difficult to find or is found quickly.
The tool is extremely user-friendly, and you need to put your website URL and an email address to get started.
SEMRush: Marketing SEO Tools
Marketing SEO tools like SEMRush is prevalent among SEO experts. With this tool, you can easily assess your rankings and makes changes in them. The most important part about the tool is the Domain vs. Domain analysis; it allows you to compare your website with other competitors easily. The advanced SEO checker tool helps you to monitor your website’s SEO ranking as well as provides you with effective recommendations to improve your website’s overall performance.
This SEO tools list is not enough, but it will help you to better under the things that need to be improved quickly and then boost your website’s performance. But to see your desired results, your work is equivalently important. SEO tools can show you the flaws and recommend your best solutions, but you have to produce SEO-optimised content. Taking lessons from your SEO process, rewriting all of your manufacturer descriptions so that they can suit your niche— are the things that are also included in your necessary works.